Indian CEO’s investigate AR tech from Israel

25 July 2017

India is one of the most promising and upcoming markets in the world. As a country at a critical growth point, the market potential presented by India’s population of over 1.2 billion, with 1/2 of the country under the age of 26, the burgeoning country offers tech companies tremendous opportunities.

As India sets the stage as a leading emerging market, they are exploring many technologies from around the world, especially augmented and mixed reality. According to a recent study, India’s augmented and virtual reality market is set to grow by 55% by 2021.

With the rising adoption of AR & VR based products, such as head-up display, head-mounted display, India is seeking opportunities to integrate these technologies for various end users including automotive, entertainment, consumer, and defense. 

With a keen eye towards the country’s future, business leaders, CEOs, media and key stakeholders from India visited Tel Aviv for an exclusive event entitled “The Future of Innovation and Collaboration."

During the event, we had the opportunity to meet and showcase our products to many of the Indian CEOs and media executives.

As a natural outcome of PM Modi’s visit earlier in July, the event in Tel Aviv highlighted how important technology and innovation, specifically AR and VR, are in securing India’s success.

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